REACH Canada Selects Inaugural Class

14 October 2020

TORONTO (October 14, 2020) – Second Century Ventures, the strategic investment arm of the National Association of Realtors®, announced Wednesday the companies selected for its inaugural REACH Canada program. Second Century Ventures is the most active global venture fund in real estate technology – with more than 100 portfolio companies worldwide – and operates the global REACH scale-up program in five major markets. The award-winning REACH program helps launch and accelerate high growth potential companies in the real estate, financial services, banking, home services and insurance industries.

“This year has highlighted the significant impact that technology has and will continue to have on the real estate industry. With the help of virtual staging tools, e-signature platforms, remote notarization and even moving services, Realtors® and consumers have been able to continue to list and close transactions in the midst of a year unlike any other,” said Second Century Ventures President and NAR CEO Bob Goldberg. “NAR’s ability to find the world’s most promising and productive new technologies through programs like REACH will help Realtors® navigate the current market and build their businesses for the years ahead.”

The 2020 REACH Canada class represents companies based across North America, offering solutions for the entire real estate ecosystem as each strives to deliver improved customer experiences to homeowners and Realtors® alike. Companies selected for REACH Canada 2020 are broadly categorized within four verticals: Consumer Insights, Homeownership Solutions & Affordability, Sales & Marketing Tools and Commercial Applications. Collectively, this class has raised over $50 million in capital and represents a market capitalization of more than $180 million.

“After opening two new global REACH programs earlier this year in Canada and the UK, we are elated to welcome the first class of companies selected for the REACH Canada program and look forward to debuting the inaugural REACH UK class in the months ahead,” Goldberg continued.

REACH Canada will offer its 2020 class a robust curriculum including education, mentorship, a curated insight panel, exclusive networking opportunities and significant exposure to the global real estate marketplace.

“Our inaugural REACH Canada program was flooded with interest from numerous high-quality companies, which made the selection process extremely challenging,” said Lynette Keyowski, Managing Partner, REACH Canada. “In narrowing such a competitive field to our final selections, we focused on technologies that are essential today and solutions that address what is coming next for real estate. We believe the 2020 REACH Canada Class represents the most promising tools and applications to enhance the consumer experience within the Realtor® community and drive maximum value throughout the transaction.”

The eight companies selected for REACH Canada 2020 by category are:

Consumer Insights

Local Logic – Artificial intelligence that matches people to places
HonestDoor – Accurate, free and advanced data analytics for real estate professionals and consumers
Setter – Home management hub that provides convenience and peace of mind for home care and maintenance

Homeownership Solutions & Affordability

Key – A patent-pending model to help prospective homeowners move in and begin building home equity years sooner
RentMoola – A cloud platform that empowers property managers and renters to take control of their ﬁnances through a simple and secure digital solution

Sales & Marketing Tools

BrokerAssist – On-demand agent-to-agent referral network and collaborative marketplace for real estate professionals
Parkbench – Sales and marketing platform helping real estate professionals build relationships and business in a specific geographic area

Commercial Market

Clik.ai – AI-powered workflow and due-diligence automation for banks, asset managers and CRE investment firms

“We are excited to welcome the REACH Canada Class of 2020 to our rapidly expanding global portfolio,” said Dave Garland, Managing Partner, Second Century Ventures. “These eight companies are poised to make a significant impact on real estate in North America and well beyond. We are eager to accelerate their growth and share their unique and progressive solutions with Realtors® around the world.”

Learn more about the companies selected for the REACH Canada program and how you can get involved at narreach.ca.

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Dubai Land Department, Second Century Ventures Celebrate Start of REACH Middle East

12 February 2026

DUBAI, UAE (Feb 12, 2026) With the endorsement and backing of Dubai Land Department (DLD) and Dubai Technology Entrepreneurship Campus (Dtec), Second Century Ventures, the strategic investment arm of the National Association of Realtors® and the world’s most active global real estate technology fund, is proud to announce the start of the 2026 REACH Middle East programme. The inaugural cohort includes innovative proptech companies from the UAE, Saudi Arabia and India, who marked the accelerator’s launch with booth presentations at PropTech Connect, one of the world’s largest real estate exhibitions. The programme has been specifically designed to support the wider goals of the UAE Digital Economy Strategy, the Dubai Economic Agenda (D33), and the Dubai Real Estate Strategy 2033. Supporting regional and international start-ups, REACH will provide a proven framework, financial backing, tailored mentorship, enhanced network and investor access, long-term alumni support and access to a global proptech community. The eight-month accelerator is designed to scale opportunities for the programme cohort and to drive deeper connections among company founders. The initiative is driven by Siddiq Farid and Karim Helal, two leaders with extensive experience in the GCC’s real estate and technology markets. Farid founded the highly successful real estate fractionalisation company, SmartCrowd, while Helal is one of the region’s most recognisable entrepreneurs and a founding board member of the Dubai PropTech Business Council. Majid Al Marri, CEO of Real Estate Registration Sector at Dubai Land Department, commented: “REACH Middle East will directly contribute to the goals of Crown Prince of Dubai, His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum’s inspiring Real Estate Strategy 2033. The selected start-ups are developing innovative solutions for citizens and residents that will enhance the real estate ecosystem and underline Dubai’s role as a global leader in the property sector.” Siddiq Farid, Managing Director of REACH Middle East, said: “This programme brings together strategic influence and financial support to spur innovation within the real estate sector. With the robust backing of Dubai Land Department and Second Century Ventures, as well as world-class industry mentors, the programme provides our cohort companies with the very best chance of becoming future unicorns.” “The Middle East real estate market, with Dubai as a focal point, has become a hotbed for some of the most innovative minds in technology. The latest expansion of the REACH programme will support exciting new ideas and propel the region’s prop-techs to excel on the global stage,” added Dave Garland, Managing Partner at Second Century Ventures. Hans Henrik Christensen, Vice President and General Manager of Dtec, commented: “We are proud to welcome and support REACH, and provide a collaborative and entrepreneurial environment to stimulate these exciting start-ups.” Companies accepted to the 2026 REACH Middle East programme include: Asano : a real estate development intelligence platform that unifies financial, development and spatial data to improve capital planning across large-scale real estate projects Coraly : an AI-powered growth platform for real estate agencies Fixit : an AI employee solution for real estate sales, helping agencies sell faster and smarter HoloX : creator of digital twins for off-plan real estate sales, transforming complex master plans into interactive 3D experiences Rewa : a platform that turns rental payments into rewarding financial experiences for tenants, while enabling landlords and property managers to collect rent digitally Takeem : a digital rental platform to simplify processes, save upfront fees, pre-qualify tenants and de-risk landlord investments by protecting rental income Watad : an AI-powered building materials procurement platform with embedded finance This is the first expansion of the REACH programme to the Middle East region, part of a global network that has supported more than 300 new businesses worldwide since its establishment in 2019. The programme launch coincided with Dubai’s PropTech Connect 2026, one of the world’s biggest real estate technology conferences and exhibitions, hosted in partnership with Dubai Land Department. Cohort members and REACH partners, as well as 14 global REACH companies exhibited. Visit https://www.nar-reach.com/middle-east for more information.

Second Century Ventures Selects Four Tech Companies for 2026 REACH Canada Program

by Mike McAra • 20 October 2025

CALGARY, AB (October 20, 2025) – Second Century Ventures, the strategic investment arm of the National Association of REALTORS®, today announced the selection of four dynamic technology companies for its 2026 REACH Canada program. This year’s cohort is focused on creating a more secure, efficient, and accessible real estate journey by integrating verifiable digital identity, foundational data infrastructure, innovative housing affordability models, and modern financial services into a cohesive ecosystem. "Our mission with REACH has always been to identify and nurture the technologies that will define the future of real estate," said Dave Garland, Managing Partner of Second Century Ventures. "The 2026 REACH Canada cohort exemplifies this by bringing together companies that address critical points across the entire homeownership lifecycle. From establishing trust with verifiable identity and providing the data backbone for new applications, to creating new pathways to homeownership, these innovators are building a more connected and accessible experience for everyone." Second Century Ventures is the most active global venture fund in real estate technology, with a portfolio of over 310 companies worldwide. SCV operates the global REACH scale-up program in seven major markets: U.S. Residential, U.S. Commercial, Australia, Canada, the United Kingdom, Latin America, Israel, and the Middle East. The 2026 REACH Canada selection marks the 6th cohort of high-growth companies to be scaled through the program since its Canadian launch in 2020. "The 2026 REACH Canada class is uniquely positioned to address some of the most pressing needs in the industry today, particularly housing affordability and the pace of innovation," said Lynette Keyowski, Managing Partner of REACH Canada. "We are seeing a clear demand for greater security, more powerful developer tools, and creative solutions to financial barriers. This cohort directly answers that call, offering solutions that build trust, empower innovators, and introduce new models for accessing homeownership. We are excited to champion these founders as they redefine the Canadian real estate landscape." The four companies selected for the 2026 REACH Canada program are: Credivera : A secure digital identity platform that allows accredited professionals and their clients to instantly verify credentials and identities, fostering unprecedented trust and security in every transaction. Repliers : A real estate data platform providing developers with the APIs and tools needed to build and scale next-generation real estate applications, accelerating innovation across the industry. Cedar : A housing affordability solution that lowers the financial barriers to homeownership by separating the cost of the land from the home itself. Neobanc : A modern financial services platform offering tailored business banking for real estate professionals and innovative financial products for their clients, streamlining everything from commission payouts to closing costs. REACH Canada will provide its 2026 cohort with a comprehensive curriculum featuring education, mentorship, exclusive networking opportunities, and significant exposure to the global real estate marketplace. Learn more about the companies selected for the REACH Canada program and how you can get involved at www.narreach.ca . About NAR The National Association of Realtors® is America’s largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. About REACH REACH is a unique technology scale-up program created by Second Century Ventures, the most active global fund in real estate technology. Backed by the National Association of Realtors®, Second Century Ventures leverages the association's members and an unparalleled network of executives within real estate and adjacent industries. The REACH program helps technology companies scale across the real estate vertical and its adjacent markets through education, mentorship and market exposure. For more on REACH, visit www.narreach.com # # # Information about NAR is available at nar.realtor . This and other news releases are posted in the newsroom at nar.realtor/newsroom .