REACH Canada Opens Applications for Inaugural Class

25 June 2020

CALGARY, TORONTO (June 23, 2020) – The newly established Canadian arm of the REACH real estate technology accelerator is now accepting applications for its inaugural program. The award-winning initiative was created by Second Century Ventures, the strategic investment arm of the National Association of Realtors®.

REACH offers education, mentorship and exposure for technology companies aiming to launch into the real estate industry, accelerate their businesses and expand into adjacent markets such as insurance, mortgage and financial services. REACH provides a unique opportunity for technology companies to earn sizable exposure within a $1 trillion industry made up of more than 100,000 small- and medium-sized businesses and generating over $12.5 billion in annual advertising spend in the U.S. alone. As part of REACH’s recent global expansion, REACH Canada will offer a select group of entrepreneurs access to a worldwide network of peers, mentors and investors in conjunction with its sister programs in the U.S., Australia and the U.K.

“This past year has highlighted how organizations of every size will need to innovate, evolve and adapt in order to succeed in the markets of the future. We’ve also been reminded of how small our world can be, and how critical global partnerships are in our search for solutions to the problems we face every day,” said Bob Goldberg(link is external) , CEO of the National Association of Realtors® and President of Second Century Ventures. “We are excited to officially open applications for REACH Canada, the second REACH program opened outside the United States, and we have immense faith in the REACH Canada team’s ability to source the top proptech innovators who will propel real estate in North America and beyond.”

REACH has attracted technology startups developing solutions for multiple aspects of the real estate industry, including marketing automation, pay at close renovation, agent safety, leasing, lending, transaction management and tokenization, among others. Participating companies show impressive results both during and after program completion. Specifically, REACH companies have in aggregate raised more than $350 million of follow-on financing and have secured key partnerships with DocuSign, Google, Facebook, Coldwell Banker, RE/MAX and Berkshire Hathaway HomeServices. Graduating REACH companies have also seen revenue, customer and/or user growth rates increase between 50 and 2,000%.

“The COVID era is accelerating the adoption of technology in real estate along with many trends that had already been evolving, as consumers demand further innovation to support their ability to transact real estate in a post-COVID world. Building on the expertise and proven track record of the REACH program in the U.S. and now Australia, REACH portfolio companies have an unprecedented opportunity to accelerate their growth and capitalize on the rapid revolution of the global proptech landscape, in close conjunction with the Realtor® community,” said Lynette Keyowski, REACH Canada Managing Partner.

Participants in the REACH accelerator receive numerous benefits, including:

Mentorship from more than 350 real estate and technology thought leaders and executives from major real estate brokerages and brands, technology companies and venture capitalists. On average, accelerator participants meet with more than 50 of these advisors in one-on-one sessions throughout the program.
Education on how to navigate the trillion-dollar real estate industry with the backing of the nation’s largest trade association and its $5 billion brand.
Exclusive Access to more than a dozen of the real estate industry’s top conferences, tradeshows and networking events.
A Global Network of highly talented, like-minded entrepreneurs, including more than 100 REACH alumni companies and curated program sponsors.

Applications for REACH Canada will be accepted through July 31, 2020, at www.narreach.ca(link is external). The 8-month virtual and event-based program will kick off in October and run through May 2021.

For more information about REACH Canada, or to submit an application, visit www.narreach.ca(link is external).

The National Association of Realtors® is America’s largest trade association, representing more than 1.4 million members involved in all aspects of the residential and commercial real estate industries.

< Older Post

Newer Post >

Dubai Land Department, Second Century Ventures Celebrate Start of REACH Middle East

12 February 2026

DUBAI, UAE (Feb 12, 2026) With the endorsement and backing of Dubai Land Department (DLD) and Dubai Technology Entrepreneurship Campus (Dtec), Second Century Ventures, the strategic investment arm of the National Association of Realtors® and the world’s most active global real estate technology fund, is proud to announce the start of the 2026 REACH Middle East programme. The inaugural cohort includes innovative proptech companies from the UAE, Saudi Arabia and India, who marked the accelerator’s launch with booth presentations at PropTech Connect, one of the world’s largest real estate exhibitions. The programme has been specifically designed to support the wider goals of the UAE Digital Economy Strategy, the Dubai Economic Agenda (D33), and the Dubai Real Estate Strategy 2033. Supporting regional and international start-ups, REACH will provide a proven framework, financial backing, tailored mentorship, enhanced network and investor access, long-term alumni support and access to a global proptech community. The eight-month accelerator is designed to scale opportunities for the programme cohort and to drive deeper connections among company founders. The initiative is driven by Siddiq Farid and Karim Helal, two leaders with extensive experience in the GCC’s real estate and technology markets. Farid founded the highly successful real estate fractionalisation company, SmartCrowd, while Helal is one of the region’s most recognisable entrepreneurs and a founding board member of the Dubai PropTech Business Council. Majid Al Marri, CEO of Real Estate Registration Sector at Dubai Land Department, commented: “REACH Middle East will directly contribute to the goals of Crown Prince of Dubai, His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum’s inspiring Real Estate Strategy 2033. The selected start-ups are developing innovative solutions for citizens and residents that will enhance the real estate ecosystem and underline Dubai’s role as a global leader in the property sector.” Siddiq Farid, Managing Director of REACH Middle East, said: “This programme brings together strategic influence and financial support to spur innovation within the real estate sector. With the robust backing of Dubai Land Department and Second Century Ventures, as well as world-class industry mentors, the programme provides our cohort companies with the very best chance of becoming future unicorns.” “The Middle East real estate market, with Dubai as a focal point, has become a hotbed for some of the most innovative minds in technology. The latest expansion of the REACH programme will support exciting new ideas and propel the region’s prop-techs to excel on the global stage,” added Dave Garland, Managing Partner at Second Century Ventures. Hans Henrik Christensen, Vice President and General Manager of Dtec, commented: “We are proud to welcome and support REACH, and provide a collaborative and entrepreneurial environment to stimulate these exciting start-ups.” Companies accepted to the 2026 REACH Middle East programme include: Asano : a real estate development intelligence platform that unifies financial, development and spatial data to improve capital planning across large-scale real estate projects Coraly : an AI-powered growth platform for real estate agencies Fixit : an AI employee solution for real estate sales, helping agencies sell faster and smarter HoloX : creator of digital twins for off-plan real estate sales, transforming complex master plans into interactive 3D experiences Rewa : a platform that turns rental payments into rewarding financial experiences for tenants, while enabling landlords and property managers to collect rent digitally Takeem : a digital rental platform to simplify processes, save upfront fees, pre-qualify tenants and de-risk landlord investments by protecting rental income Watad : an AI-powered building materials procurement platform with embedded finance This is the first expansion of the REACH programme to the Middle East region, part of a global network that has supported more than 300 new businesses worldwide since its establishment in 2019. The programme launch coincided with Dubai’s PropTech Connect 2026, one of the world’s biggest real estate technology conferences and exhibitions, hosted in partnership with Dubai Land Department. Cohort members and REACH partners, as well as 14 global REACH companies exhibited. Visit https://www.nar-reach.com/middle-east for more information.

Second Century Ventures Selects Four Tech Companies for 2026 REACH Canada Program

by Mike McAra • 20 October 2025

CALGARY, AB (October 20, 2025) – Second Century Ventures, the strategic investment arm of the National Association of REALTORS®, today announced the selection of four dynamic technology companies for its 2026 REACH Canada program. This year’s cohort is focused on creating a more secure, efficient, and accessible real estate journey by integrating verifiable digital identity, foundational data infrastructure, innovative housing affordability models, and modern financial services into a cohesive ecosystem. "Our mission with REACH has always been to identify and nurture the technologies that will define the future of real estate," said Dave Garland, Managing Partner of Second Century Ventures. "The 2026 REACH Canada cohort exemplifies this by bringing together companies that address critical points across the entire homeownership lifecycle. From establishing trust with verifiable identity and providing the data backbone for new applications, to creating new pathways to homeownership, these innovators are building a more connected and accessible experience for everyone." Second Century Ventures is the most active global venture fund in real estate technology, with a portfolio of over 310 companies worldwide. SCV operates the global REACH scale-up program in seven major markets: U.S. Residential, U.S. Commercial, Australia, Canada, the United Kingdom, Latin America, Israel, and the Middle East. The 2026 REACH Canada selection marks the 6th cohort of high-growth companies to be scaled through the program since its Canadian launch in 2020. "The 2026 REACH Canada class is uniquely positioned to address some of the most pressing needs in the industry today, particularly housing affordability and the pace of innovation," said Lynette Keyowski, Managing Partner of REACH Canada. "We are seeing a clear demand for greater security, more powerful developer tools, and creative solutions to financial barriers. This cohort directly answers that call, offering solutions that build trust, empower innovators, and introduce new models for accessing homeownership. We are excited to champion these founders as they redefine the Canadian real estate landscape." The four companies selected for the 2026 REACH Canada program are: Credivera : A secure digital identity platform that allows accredited professionals and their clients to instantly verify credentials and identities, fostering unprecedented trust and security in every transaction. Repliers : A real estate data platform providing developers with the APIs and tools needed to build and scale next-generation real estate applications, accelerating innovation across the industry. Cedar : A housing affordability solution that lowers the financial barriers to homeownership by separating the cost of the land from the home itself. Neobanc : A modern financial services platform offering tailored business banking for real estate professionals and innovative financial products for their clients, streamlining everything from commission payouts to closing costs. REACH Canada will provide its 2026 cohort with a comprehensive curriculum featuring education, mentorship, exclusive networking opportunities, and significant exposure to the global real estate marketplace. Learn more about the companies selected for the REACH Canada program and how you can get involved at www.narreach.ca . About NAR The National Association of Realtors® is America’s largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. About REACH REACH is a unique technology scale-up program created by Second Century Ventures, the most active global fund in real estate technology. Backed by the National Association of Realtors®, Second Century Ventures leverages the association's members and an unparalleled network of executives within real estate and adjacent industries. The REACH program helps technology companies scale across the real estate vertical and its adjacent markets through education, mentorship and market exposure. For more on REACH, visit www.narreach.com # # # Information about NAR is available at nar.realtor . This and other news releases are posted in the newsroom at nar.realtor/newsroom .